When it comes to creating a product that reflects the quality of your brand, the smallest details can make the biggest difference. From the fabric and finish to the final branding, every element contributes to how your product is perceived.
One detail that should never be overlooked is your label.
Damask woven labels are a popular choice for clothing brands, designers and manufacturers looking to achieve a premium, professional finish. Combining fine detailing, a soft-touch feel and excellent design definition, they offer an effective way to showcase your branding.
But what makes damask labels different, and which type is right for your product?
What Are Damask Woven Labels?
Damask labels are produced using a high-density weaving technique, where fine yarns are woven together to create your chosen design.
Unlike printed labels, where the design is applied to the surface, woven labels incorporate the branding directly into the fabric using coloured threads.
This technique allows for crisp text, detailed logos and a wide range of colour combinations, making damask an excellent choice for brands that want their labels to reflect the quality of their products.
The result is a soft-touch, premium label that can be customised to complement your brand identity.
Why Choose Damask Woven Labels?
There are several reasons why damask woven labels are a popular choice across the fashion and textile industries.
1. Exceptional Detail and Definition
One of the biggest advantages of damask weaving is its ability to reproduce intricate designs.
High-density weaving techniques allow for smaller text, fine lines and detailed logos to be incorporated into your label. This makes damask particularly suitable for premium clothing brands, tailoring and garments where branding needs to look sharp and professional.
2. A Premium, Soft-Touch Finish
Your label is part of the overall product experience. A beautifully woven label adds a refined finishing touch while offering a soft feel that complements quality garments.
Whether positioned inside a shirt, jacket or other clothing item, damask labels help reinforce the attention to detail that goes into your products.
3. Extensive Colour Options
Your branding should be instantly recognisable, and colour plays an important role in achieving this.
At Asquith Group, our damask woven labels are available in over 600 yarn colours, with colours that can be closely matched to Pantone references.
Depending on the weave, labels can incorporate multiple yarn colours to bring your logo and design to life.
4. Flexible Backing and Finishing Options
Every product has different labelling requirements.
Our damask labels are available with a choice of backing options, including:
- Sew-on
- Self-adhesive
- Iron-on
A range of folding and finishing options is also available to suit different garment applications.
Exploring the Different Types of Damask Woven Labels
Not all damask labels are the same. Different weaving densities and techniques offer different levels of definition and texture.
At Asquith Group, we offer three options to help you achieve the right finish.
Super-Weave Damask Labels
For brands where fine detail is essential, Super-Weave offers our finest and sharpest damask finish.
With a high density of 70–100 picks per cm², this weaving technique is particularly effective for intricate logos, delicate text and detailed branding.
It’s an excellent choice for premium fashion labels, tailoring and shirts where presentation is everything.
Discover our Super-Weave Damask Labels.

High-Definition Damask Labels
Offering a versatile balance of definition and design flexibility, our High-Definition damask labels feature a density of 60–65 picks per cm².
They’re ideal for displaying logos, icons and smaller design details, making them a popular option for a wide variety of clothing and textile applications.
With over 600 yarn colours available and the ability to incorporate 8–12 colours per label, there’s plenty of scope to create a design that reflects your brand.
Explore our High-Definition Damask Labels.

Textured High-Definition Damask Labels
Want to add something extra to your branding?
Textured High-Definition damask labels introduce additional depth, structure and visual interest through distinctive woven patterns.
Available textures include:
- Herringbone
- Grosgrain
- Basket weave
- Dots
- Triple weave
- Small letters and logos
These options are ideal for brands looking to create a more distinctive label that stands out through both appearance and texture.
Discover our Textured High-Definition Damask Labels.

Which Damask Label Is Right for Your Brand?
Choosing the right damask label will depend on your artwork, the level of detail required and the overall look you’re trying to achieve.
As a general guide:
- Super-Weave: Best for very fine text, intricate logos and premium branding.
- High-Definition: A versatile choice for logos, icons and detailed designs.
- Textured High-Definition: Ideal for adding depth, character and a distinctive finish.
If you’re unsure which option would work best, it’s worth discussing your artwork and requirements with an experienced label supplier before making a decision.
Custom Damask Labels Designed Around Your Brand
At Asquith Group, we understand that your label is more than just a finishing detail. It’s an opportunity to reinforce your brand identity and communicate the quality behind your products.
Our damask woven labels are available with over 600 yarn colours, a choice of backing options and different weaving techniques to suit your requirements.
We also offer damask labels in recycled polyester, providing an alternative material option for brands looking to explore more sustainable labelling choices.
All our damask options have a minimum order quantity of 500 pieces, are tested to BS 5742 Standards and include a free pre-production sample.
Our team is on hand to help guide you through the process, from choosing the right weave and colours to selecting the most suitable fold and finish.